Why Do Some Ideas Succeed While Others Fail? - BusinessBlog : McGraw-Hill
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Why Do Some Ideas Succeed While Others Fail?

Video featuring Stephen Wunker author of Capturing New Markets.

Watch as Stephen outlines 8 factors that explain why some ideas fail while other succeed. Watch and learn how you can spot the next big idea.


In addition to his vast entrepreneurial and corporate venturing experience, Stephen Wunker was a long-term colleague of the leading innovation authority Harvard Business School Professor Clayton Christensen in building up his consulting practice, Innosight. He now leads New Markets Advisors, a firm dedicated to empowering companies to innovate and grow.

Stephen Wunker is an entrepreneur and strategy consultant who has created successful ventures for his own companies and clients across six continents. He has led teams that developed some of the world’s first mobile Internet devices mobile commerce businesses and mobile marketing campaigns. He also became a long time colleague of Harvard professor Clayton Christensen in building a consulting practice based on Christensen’s research on disruptive innovation.